Organizations navigating an era marked by increasingly rapid technological, cultural and political shifts know that change is constant. Yet not all change is the same.
Understanding whether your organization is experiencing ongoing vs. pivotal changes and aligning communications accordingly helps communicators choose the best path forward to help key audiences confidently navigate through change.
Our Guide:
- Outlines the difference between ongoing vs. pivotal change — and offers examples of each
- Articulates how different changes are experienced by employees
- Provides strategies to help communicators successfully support changes large and small